Sara-Danielle, an artist hailing straight from Montreal, may describe herself as gentle and quiet, but her music reveals a powerful energy channeled through the unique genre of ginger-pop. For her debut physical release, Another Self, we provided creative direction that captured the duality of her personality—serene on the surface, yet brimming with inner intensity.

Our visual approach highlighted this contrast by blending soft, calm imagery with bold, raw elements, reflecting both her tranquil exterior and the vibrant spirit within. The result was a cohesive visual narrative that brought out the delicate and dynamic sides of her artistry.